Just like the title says, what does 软文 and 小号 mean in internet slang?
For example:
还有就是严禁那些动不动就说是软文或小号的人发言
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Can you give some context?– user4072May 27, 2014 at 9:54
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还有就是严禁那些动不动就说是软文或小号的人发言– nullMay 27, 2014 at 10:06
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2软文 is an implicit advertisement; 小号 on a online forum means a non-primary account of the user -- a user may have many accounts, but only one or two are most active. He uses other accounts to boost the popularity of his own posts, or to post something that he doesn't want others to find out the poster...– user58955May 27, 2014 at 10:55
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小号 means alt characters in gaming. A non-primary account of forum (sockpuppet) is better called 马甲. There is slight difference. In the context you provided, 小号 means sockpuppet but I prefer to use 马甲.– hrzhuMay 29, 2014 at 9:12
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2 Answers
On the Internet, 軟文 means an article intended as advertisement but disguised as ordinary posts. 小號 means the auxiliary accounts, referring to the usual practice of cyber forum participants maintaining multiple accounts so that his or her posts can be bumped up or appeared as if well received.
I haven't speak Chinese for long time(I am a Chinese!!) but I think 小号 means go to the toilet.
